Steve Smith, pictured, managing director of sponsorship activation/content creation specialist Ear To The Ground, is the latest name confirmed for the experiential panel at the Access Sessions on February 6.

Smith joins Michael Boaler, brand manager for Jack Daniel’s and Dan Hall, marketing manager at iD Experiential, with one more name to be confirmed. The Session will be chaired by Jeremy King, once of Event magazine, now director of communications at The O2. 

Steve Smith, pictured, managing director of sponsorship activation/content creation specialist Ear To The Ground, is the latest name confirmed for the experiential panel at the Access Sessions on February 6.

Smith joins Michael Boaler, brand manager for Jack Daniel’s and Dan Hall, marketing manager at iD Experiential, with one more name to be confirmed. The Session will be chaired by Jeremy King, once of Event magazine, now director of communications at The O2.