Genting Arena introduces new hearing assistance system

Birmingham’s Genting Arena has announced a new upgrade to its facilities, with the installation of a radio frequency hearing assistance system in its arena bowl.

The new hearing system has 100 per cent coverage in the arena bowl, which means that hard of hearing customers can sit anywhere and still receive good sound quality.

Unlike infra-red systems or induction loops the new system uses just one antenna to deliver blanket coverage to the 15,685-capacity venue.

Hard of hearing customers will be able to book a receiver pack and use the supplied earphones to hear live performances.

Guy Dunstan, general manager of the Genting Arena said: “Using a radio frequency rather than infra-red or an induction loop, will provide our hard of hearing customers with an enriched sound quality, allowing them to fully enjoy their event wherever they are in the arena bowl.

“This is the latest in a long line of improvements we have made to ensure all our customers have the best possible experience at the venue including a Changing Places toilet, our refurbished Amplify hospitality restaurant, more food and beverage options in Forum Live and our new online booking facility for Access Card holders.”