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Harry Potter event to enchant Milan

Harry Potter fans in Italy take note: this summer, opening 12 May, Harry Potter: The Exhibition comes to Fabbrica del Vapore in Milan.

Since its world premiere in Chicago, the exhibition has received more than 4 million visitors and has included stops in Boston, Toronto, Seattle, New York, Sydney, Singapore, Tokyo, Paris, Shanghai, Brussels and Madrid.

James and Oliver Phelps (pictured above), who played Fred and George Weasley, announced Milan as the exhibition’s 18th stop. The Milan announcement was made to thousands of fans attending the 5th annual “A Celebration of Harry Potter” at Universal Orlando Resort on 26 January. Milan deputy mayor Anna Scavuzzo attended the celebration as a representative for the city.

In partnership with Warner Bros. Consumer Products, GES Events created the 1,600sqm experiential exhibition, where visitors are able to enjoy displays inspired by the Harry Potter film sets and view the craftsmanship behind authentic costumes, props and creatures from the films. D’Alessandro e Galli, Sold Out and Encore Productions are partnering with GES to present the exhibition in Milan.

The summer exhibition features settings from the films’ most popular locations—including the Gryffindor common room and dormitory; classrooms like Potions and Herbology; and the Forbidden Forest. In addition to the environments and displays, there are several interactive elements. Guests can enter the Quidditch area and toss a Quaffle ball, pull their own Mandrake in the Herbology classroom vignette, and even tour a re-creation of Hagrid’s hut and sit in his giant-sized armchair.

Exhibition FYIs
The Milan-based event will be open daily for a limited time only. General sales starting on 10 February, while exclusive pre-sale on Radio 101 website from 3 February to 9 February. For more information, visit www.harrypotterexhibition.it and www.r101.it.