Cheshire’s family music and arts event Just So Festival has announced a new suspended ticket scheme for this year’s event, to be held on 15-17 August.
The suspended ticket programme aims to encourage those who have been granted a free ticket to the festival (press or sponsors for example) to either partly or fully subsidise a day ticket for a parent or child.
The scheme intends to welcome people to the festival that would normally be confronted with a cost barrier, widening the reach of the arts and social impact of the festival.
At last year’s event, the festival adopted the same scheme for coffee.
Co-director of Just So Festival, Sarah Bird, said: “We loved the whole suspended coffee idea and think transferring the concept to festival tickets will help make the event more accessible to those families who wouldn’t have the opportunity otherwise.”
The festival is also forming a new partnership with Stoke-on-Trent-based charity The Gingerbread Centre, who will distribute the free tickets to those who access their support.
Check out February’s issue of Access All Areas to read an interview with Bird.
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