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The Ticket Factory nets England Netball contract

The Ticket Factory has secured a new sporting contract with England Netball. The national ticketing agent, which sells tickets for various sporting events and venues, will be the exclusive ticketing partner for England Netball’s Vitality Netball Superleague: The Final Four.

The Vitality Netball Superleague concludes on 10-11 June at Manchester Arena, calling an end to The Final Four.

“As a boutique ticketing agent focusing on driving sales through the customer experience and smart use of data, we’re offering sporting bodies, rights holders and NGBs a credible alternative to the traditional operators that find it harder to develop bespoke solutions,” says Stuart Cain, managing director of The Ticket Factory.

“Our blend of technology, insight, digital marketing and old-fashioned operational service is really starting to hit home in the sports market. Over the last 12 months we have significantly strengthened our position within the sports sector, working with a number of national governing bodies and high profile sporting events. This new contract with England Netball takes it a step further.”

Sports ticketing has become one of The Ticket Factory’s strongest sectors, with experience providing services to events such as the European Aquatics Championships 2016, the British National Squash Championships, the Lawn Tennis Associations’ Davis Cup and Aegon Classic tournaments, Horse of the Year Show, Autosport International and the YONEX All England Open Badminton Championship.

Matt Cook, director of marketing and commercial for England Netball, said: “We are delighted to be working with The Ticket Factory on what we hope will be our biggest event to date. The sport of netball continues to grow and we look forward to, with The Ticket Factory’s help, welcoming a record crowd to the Manchester Arena in June.”