Self-ticketing software provider Ticketscript has revealed it had its most successful festive season ever.
Seven thousand New Year’s Eve events across Europe chose to use Ticketscript’s software to sell tickets, with all of December’s events generating gross tickets sales in excess of £10m. While in the UK specifically, tickets sold by existing clients increased by 58 per cent year-on-year.
Frans Jonker, CEO, said: “We are proud to finish 2013 on such a high and it gives us the fuel and enthusiasm to kick start what we know will be an exciting year for the company.
“2013 was filled with many key milestones and successes. Our stand-alone growth increased another 49 per cent, we launched our rebrand and new corporate website, and provided our solution to over 25,000 events.
The company has noticed a growing trend throughout the industry that ticket buyers are waiting closer to the event to buy their tickets, as well as a rise in buyers opting for mobile tickets and purchasing through social media channels.
Jonker added: “It’s interesting to see how ticket buying trends are changing, with almost 20 per cent of tickets sold last month taking place during the last three days of the year.”
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Posted on: 08/01/14